Email Marketing

How We Guide Users On Their Customer Journey

BE YOUR CUSTOMER’S TOURGUIDE ON THEIR BUYING JOURNEY
The email marketing strategies we develop for you are based on painstaking research, focused on your business targets, using future-ready best practices, to keep your business moving forward.

Take them from Visitors to Subscribers

Build Your Email Audience
This first step is key to building a robust, dynamic and engaged email audience.

• Make your emails deliverable, including anti-spam compliance
• Optimize opt-in rates for faster audience building
• Create lead generators, like gated content to increase sales leads
• Enact strategies for first-party data collection to be ready for a cookie-less future

Turn Subscribers into Customers

Nurture Sales
The correct email messages, timed perfectly, in a focused series, increases your sales revenue.

• Develop the right email series, based on where each user is on their journey
• Find the perfect messaging and timing with AB testing
• Leverage subscriber segmentation “the most effective email campaign strategy” (Hubspot)
• Personalize content and make it dynamic based on their search and buying habits

Transform Customers into Brand Advocates

Retain customers & Get Repeat Sales

Personalized, value-added content in post-sales email series creates repeat customers and turns them into brand advocates

• Maximize customer lifecycles with messaging developed for their unique sales funnel
• Improve customer lifetime value with pertinent offers and upsells
• Develop email strategies to encourage loyalty and referrals from top customers
• Apply email workflows to plan and track your brand advocacy and other email goals