The Background
Joerns Healthcare is a prominent player in the healthcare industry dedicated to designing and manufacturing a wide range of medical equipment and solutions.
Since 1889, Joerns Healthcare has been committed to enhancing patient care and improving the working environment for healthcare professionals.
Their product portfolio includes patient lifting and handling systems, therapeutic support surfaces like mattresses and overlays, and other innovative solutions tailored to promote patient mobility, comfort, and overall well-being.
Health Care
London, ON
The Challenge
When Joerns Healthcare approached NVISION, they faced several significant challenges that required a comprehensive digital transformation:
ACCESSIBILITY
Ensuring compliance with industry accessibility standards and addressing the specific requirements of the healthcare sector.
OUTDATED DESIGN
The existing website was in need of a modern design overhaul to align with the company’s reputation and vision.
CONTENT INTEGRATION
Bridging the gap between showcasing their medical equipment and providing relevant content to engage their audience effectively.
CONSOLIDATION OF REGIONAL WEBSITES:
The company wanted to merge their US and Canadian websites into a single platform to simplify navigation and content management.
The Solution
NVISION collaborated closely with Joerns Healthcare to provide a holistic solution that addressed these challenges:
COMPREHENSIVE WEBSITE UPGRADE
NVISION executed a comprehensive website upgrade
strategy, encompassing accessibility improvements, responsive design, and an engaging user experience to drive conversions.
ROBUST HOSTING AND PRIVACY MEASURES
A secure hosting solution was implemented
alongside stringent privacy protection measures to ensure optimal website performance and safeguard user data.
STRATEGIC WEB COMMUNICATION
A conversion-focused web strategy was developed, refining
messaging and facilitating effective communication to both B2B and B2C audiences.
USER EMPOWERING DESIGN
The website’s design was aligned with Joerns Healthcare’s brand
vision, providing a professional, engaging, and visually appealing platform while enabling easy
content management for the client’s team.
Before
After
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