As a computer-savvy kid in the 90s, naturally, I was often talking to people about this new thing called “the internet”. When asked by a local Hockey Shop owner to build my first website in 1997, I jumped at the opportunity without having an idea of what I would be getting into. Young, motivated I began researching, reading, and getting lost in all the potential the internet had. I charged $500 and spent 400 hours building that site. But it was the best investment of time because I had built something that I was incredibly proud of, and the client was blown away too.
Minimum wage in 1997 was $6.85 and my big website project had just earned me $1.25 an hour. But the feeling of delivering that website and the reaction from my client was worth the fact that I had undercharged and didn’t understand the value of my work yet.
I quickly realized that while this type of work wasn’t for everyone, it was an area of genius for me. The combination of technical skills and creativity meant that I could use both sides of my brain, but also that I could always surround myself with people with diverse skillsets. That’s when I realized that I had the ability to change the trajectory of a clients’ business by creating their digital presence.
Over the past 20 years, every website I’ve launched has been a bit better than the last. I’ve worked hard to build a team of expert strategists, marketers, creatives, and developers to execute our clients’ goals. Building this agency gave me the ability to combine my passions for creative and tech, plus feed my passion for people and inspiring others to grow. I love that we have the freedom to create and the ability to stay innovative.