Digital channels aren’t solely focused on a pay to play model.

You should be building your foundation
online intentionally with the right message
in mind.

When you’re launching a product, promoting an event, running a promotion or communicating business and product updates you may not realize you have a platform online to get the message to your audience. Leveraging your website & email subscribers require their own specific strategy to meet your overall business and bottom line goals.

Understanding the nature of your events, promotions and anything upcoming or re-occurring during the planning phase of building or redesigning your website will help in identifying the best placement on site and the best way to future proof your website.