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The Biggest Mistake Companies Make on Social Media

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Bowie Fan Digital Marketing Strategist

The need to be everywhere at once is a common problem in social media marketing for businesses. However, we believe that a more strategic strategy is required for a successful approach. It’s critical to note that not all platforms are equally relevant to the audience you are targeting, and the success rate may differ depending on the users’ mindsets on each platform. A proper approach prioritizes your goals and desired outcomes, discovering the platforms where your target audience actively engages the most as different platforms are used for different things and ideas. Rather than spreading our efforts thin across all channels. For you to focus our efforts where they will have the greatest impact and effectiveness.

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