128% YoY growth in organic traffic
170% increase in social media traffic to their blog
40% increase in time on site
The Paint People opened over 20 years ago as a local paint dealer in Mississauga. Today they are one of the largest paint, stain and lacquer dealers in Ontario with three locations serving contractors, businesses and residential customers alike.
Despite having a beautifully designed website, The Paint People were missing digital opportunities to capture new traffic and increase their in-store foot traffic. In addition, their existing campaigns were underperforming against industry benchmarks.